The 17th Annual Sip! Wine and Food Classic in McMinnville, Oregon

07Mar10

I was watching T.V. the other day and caught commercial for the 17th annual Sip! Wine and Food Classic in McMinnville, Oregon. The commercial aired on a national T.V. station, which I thought was some aggressive advertising for such a local event. However, the event intrigued me and therefore the commercial successfully persuaded me to check it out online. Due to the fact that I spend a lot of time planning events for Ethos Magazine (a multi-cultural student-run publication at the University of Oregon), I am a big supporter of local events and therefore decided to blog about Sip! Wine and Food Classic.

The Sip! Wine and Food Classic is a weekend of wine tasting of the finest Oregon Wines and samples of a variety of culinary delicacies. The event takes place on Friday, March 12 (3-9:30 PM), Saturday, March 13 (Noon-9:30 PM), and Sunday, March 14th (11AM-5PM) at the Evergreen Aviation and Space Museum in McMinnville, Oregon. More than 70 Oregon wineries will offer tastings as well as wine tasting classes to help newbies learn the language of wine tasting as well as the intricacies of their product. More than 25 food vendors will be on-site offering baked goods, seafood, crepes, gourmet cheese and chocolate, plus more. In addition to food and wine sampling, guest chefs will give cooking demonstrations and vendors will have fine arts and crafts for sale. Tickets for the event cost $15 per day or $30 for a three-day pass. Tickets include admission to the Evergreen Space Museum, live musical entertainment and wine tasting classes. I hear it is a good idea to bring quarters to pay for the wine tastings.

Along with a commercial, the Sip! Wine and Food Classic utilizes promotion via social media. They have a very information and user friendly website along with a Facebook. The event received quite a bit of local news coverage which proves their advertising to be successful. Personally, I would love to plan an event like this; I think it would be so much fun. I am looking forward to hearing what attendees have to comment about after the event. I am sure lots of them will be blogging away about it.

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